Client
UTEKI
Uteki is a Japanese international skin care company. Operates in 70 countries. The company produces high-quality and very effective products. It's only problems that hindered the further development of the business were the complete lack of online sales and access to the B2C market.
Industry
Location
Status
Beauty
United Kingdom
In Progress
OUR WORK
We began by developing a website to showcase the company's products, which immediately enabled online sales.
Given that the company's products primarily target a female audience, we focused heavily on customer engagement and interaction. This included creating a blog, developing quizzes to gather customer insights, and collaborating with influencers.
A key aspect of our collaboration was developing a comprehensive marketing strategy and organizing logistics for the company's entry into the UK market.
Given that the company's products primarily target a female audience, we focused heavily on customer engagement and interaction. This included creating a blog, developing quizzes to gather customer insights, and collaborating with influencers.
A key aspect of our collaboration was developing a comprehensive marketing strategy and organizing logistics for the company's entry into the UK market.
Technology
RESULTS
Fivefold Increase in Customer Base:
We expanded the customer base by 5 times through enhanced targeting, personalization, and active engagement with new buyers
34.29% Growth in Repeat Customers:
We achieved a 34.29% increase in repeat customers by improving service quality, loyalty programs, and personalized offers
Conversion Rate Increase from 9.29% to 16.67%:
By optimizing the user interface and the product selection process, we boosted the conversion rate from 9.29% to 16.67%
Conversion Rate from Cart to Order Increased from 7.67% to 33.3%:
Implementing remarketing and automated reminders increased the conversion rate from 7.67% to 33.3%
Ninefold Increase in Brand Recognition in the UK Market:
Through a comprehensive marketing campaign, we boosted brand recognition in the UK by more than 9 times
OUR ACHIEVMENTS:
X5
Fivefold Increase in Customer Base
34.29%
Growth in Repeat Customers
9.29% → 16.67%
Conversion Rate Increase
7.67% → 33.3%
Conversion Rate from Cart to Order Increase
X9
Increase in Brand Recognition in the UK Market
TEAM
DEVOPS
PROJECT MANAGER
FRONTEND DEVELOPER
QA ENGINEER
BACKEND DEVELOPER
UX/UI DESIGNERS
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info@armarsolutions.com
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